Mr. Roof
Client Overview
Mr. Roof has been serving homeowners across the United States for more than 60 years, becoming one of the nation’s most trusted residential roofing providers. With such a strong reputation offline, their team recognized the need for a website that matched the professionalism, scale, and credibility of their brand.
The Challenge
Despite being a household name in their industry, Mr. Roof’s website no longer reflected the quality of their services. It was dated in design, slow to load, and not delivering the seamless experience that customers expect. Their marketing team also struggled to manage updates internally, which limited their ability to keep content fresh and aligned with business goals.
Our Approach
We partnered with Mr. Roof to design and develop a modern WordPress website that would
Present a clean, professional brand image to homeowners.
Improve usability across desktop, tablet, and mobile devices.
Highlight key services in a way that built trust and encouraged inquiries.
Make it simple for their internal team to manage and update content.
We chose a flexible WordPress framework and a builder that allowed for full creative control, ensuring both a polished design and long-term usability.
The Results
The redesigned site delivered measurable improvements:
Faster load times
improving user experience and engagement.
Mobile-first design
ensuring homeowners could browse on any device.
Clear calls-to-action
which led to a noticeable increase in quote requests.
Simple content management
allowing the Mr. Roof team to update the site without technical barriers.
What Our Clients Say
– Susan Guggenheim
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